The American Art Therapy Association, the nation’s leading non-profit organization for advancing the art therapy profession, is seeking a dynamic, self-starter to lead all aspects of our membership program from development and recruitment to customer service and retention.
Reporting directly to the Executive Director and working closely with colleagues within our small staff organization, the Manager will be the driving force for membership retention, recruitment and satisfaction. The Manager will develop and implement a membership program that engages and provides valuable member benefits, positioning the organization as a must-have membership for all art therapy professionals. The Manager will implement and support creative and compelling recruitment and retention plans that increase our membership roster and achieves annual KPIs. The Manager will analyze our data to develop compelling new programs and marketing activities, including overseeing the AMS and crafting all information disseminated to our members, partners, and other key audiences. The Manager will also be a direct conduit to our membership ensuring top quality customer service and advising staff on best practices and Association policy related to membership.
Essential Functions and Responsibilities
Member Engagement, Programming & Customer Service
Oversee member benefits and programs to ensure positive, engaging experiences that surpass member expectations and advance the organization’s mission.
Ensure delivery of a comprehensive communication programs to inform and engage members from onboarding through renewal.
Track satisfaction with the member programs through ongoing member conversations, ad-hoc surveys and polls, and the annual member survey.
Develop new member benefits based on member feedback and needs that position AATA as a critical must-have membership for all art therapy professionals.
Ensure all membership inquiries or responded too in a timely manner.
Ensure that all staff provide exceptional customer service to members as needed, responding to complex and routine questions as well as requests for additional information.
Member Retention and Recruitment
In collaboration with Executive Director, consultants and staff develop the annual membership recruitment and retention plan of creative and compelling recruitment and retention activities, including goals, communications and activities, required staff time and resources, and corresponding budget that increase our membership roster and achieve annual KPIs.
Direct the implementation of membership recruitment and retention activities, tracking the ROI of such activities and adjusting plans accordingly.
Identify new channels of communications to reach new and existing audiences.
Identify and pursue opportunities to partner with entities that share audiences such as the profession’s independent credentialing body and journal publisher to increase target market.
Budgeting, Reporting & AMS Oversight
Create the annual budget for membership.
Prepare monthly analysis of the state of membership and progress toward annual KPIs for the Executive Team and Board liaison.
Prepare and analyze monthly financial reports to track performance versus budget.
Serve as the primary point-of-contact within the organization for the AMS, becoming proficient in its mechanics, benefits and limitations.
Ensure data accuracy and integrity.
Resolve issues that arise with AMS performance.
Work with consultants and be internal lead on implementation of a new membership management system (AMS)
Liaison to Internal and External Points
As requested by Executive Director, present status and plans of membership strategy at Board meetings.
Serve as the staff liaison to the Membership Committee.
Work with staff to support chapters and their membership goals as appropriate.
Work with member services-related vendor partners as appropriate within the team.
Prepare monthly or quarterly report various relationship needs including for example ATCB, the publisher of the journal, advertising agency etc.
Qualifications, Experience, and Skills Required
College degree plus 3+ years of experience in association membership, developing and executing detailed plans projects, and budgets.
Familiarity with AMS systems in general.
Exceptional interpersonal skills with experience creating positive and productive relationships with members and fellow staff.
Excellent verbal, written and presentation skills.
Superior organizational skills with the ability to prioritize and successfully accomplish multiple projects simultaneously.
Demonstrated ability to respond calmly and effectively in emergency situations.
Ability to work independently with a high level of initiative, self-motivation, perseverance and commitment to getting the job done.
Understands and actively supports the AATA’s diversity, equity and inclusion efforts.
Values and actively pursues respectful interactions across cultures.
For Immediate consideration, please submit cover letter and resume to firstname.lastname@example.org along with salary requirements. No phone calls.