Family, Career and Community Leaders of America, Inc
Location: Reston, VA
Type: Full Time
Preferred Education: 4 Year Degree
The Graphic Design and Marketing Manager is responsible for leading the development, implementation, and management of all graphic design and a targeted marketing and communications strategy that will contribute to an overall effort to build the branding and visibility of FCCLA. The Manager will work with the staff to fulfill all public relations, marketing, and communications needs of the organization with a focus on consistent branding and new opportunities in media and promotion.
Work with the Director of Communications and Programs to determine the visual style of the organization and provide art direction for all published documents, including preparing brand-approved templates for staff use
Provide art direction and design review for all documents published by the organization
Design or assist in the development and design of two (2) annual issues of Teen Times magazine Work with the Director of Communications and Programs to oversee production for organizational publications and regularly monitor FCCLA manuals and collateral to keep information current and available to our membership
Design national conferences/meetings program agendas and guides
Create logos for fundraising initiatives, program redesigns, and special events as needed, adhering to the FCCLA brand
Design posters and materials for FCCLA’s annual Chapter Mailings
Create, edit, and redesign FCCLA manuals and reports as needed (Strategic Plan, Annual Reports, etc.)
Design materials for staff members as needed (edit PDFs, design Word Doc templates, convert files, design flyers/ads/posters, send/receive logos and partner files, etc.)
Other tasks as needed
Marketing, and Communications
Percent of time spent: 40%
Draft new content and revise existing to ensure up?to?date communications across all organizational newsletters, student and adviser resources, social media channels, FCCLA Portal, conference app, and website
Promote FCCLA events, occurrences, and accolades throughout the year through writing press releases, promotional literature, and securing media coverage
Work with the Director of Communications and Programs to oversee content for the Teen Times magazine biannually from ladder development through publication
Work with the Director of Communications and Programs to oversee production for organizational publications and regularly monitor FCCLA manuals and collateral to keep information current and available to our membership
Work with the Junior Marketing Manager as it pertains to social media content, conference app, newsletters, and other external communications with FCCLA’s constituents
Other tasks as needed
EDUCATION AND EXPERIENCE REQUIRED
Education: Bachelor’s degree in communication or related field required; public relations experience preferred.
Experience: 2?4 years related experience to include graphic design, administrative, project, and program management experience. Supervisory experience preferred. Tech-savvy with intermediate skills in MS Office applications, database, and presentation software; demonstrated ability to master new applications quickly.
Excellent oral and written communication skills; ability to work collaboratively in a team environment; ability to work effectively with all levels of staff; exhibits a consistently high level of attention to detail; ability to effectively manage multiple priorities; demonstrates positive interpersonal skills; exceptional attention to detail and accuracy; exemplify excellent business writing skills; and able to effectively set priorities and meet deadlines for routine work and project work, and annually scheduled events. Proficiency in Adobe InDesign, Illustrator, and Photoshop required. Web, video, and multimedia skills are a plus. Must be capable of both in-person and remote work.
About Family, Career and Community Leaders of America, Inc
Family, Career and Community Leaders of America is a nonprofit national career and technical student organization for young men and women in Family and Consumer Sciences education in public and private school through grade 12. Everyone is part of a family, and FCCLA is the only national Career and Technical Student Organization with the family as its central focus. Since 1945, FCCLA members have been making a difference in their families, careers, and communities by addressing important personal, work, and societal issues through Family and Consumer Sciences education.