Manager, Communications and Marketing (Los Angeles / Remote)
Apartment Association of Greater Los Angeles (AAGLA)
Location: Los Angeles / Remote, California
Type: Full Time
Salary: $50,000 to $80,000 D.O.E.
The salary range for this position depends on experience, and benefits include medical and no match 401(k) plan, and discretionary bonus potential.
4 Year Degree
Telecommuting is allowed.
Reporting to the Director, Finance & Operations and working closely with AAGLA’s Chief Executive, this position plans and assists with the development and transmission of membership communications and outreach via all types of media.
The location of this position is flexible. We offer a flexible, entrepreneurial atmosphere – your career growth and success are all up to you.
Key “day-to-day” responsibilities may include:
Management and coordinate of dedicated and weekly event and sponsor, and other promotional emails
Coordination and preparation of weekly update eNewsletter
Coordination and arrangement of Red Alert and News Alert emails
Coordination and preparation of post-webinar attendee email
Segmenting each email to optimize open and click rates
Monitoring of Mailchimp email list
Monitoring email and website analytics
Adding / resubscribing of email distribution list
In addition, this position works with outside Website Developer to maintain website, creates and edits content for website in Word Press, updates online event schedule, and assists with design of PowerPoint presentations for webinars. This position also helps to maintain content on AAGLA’s social media via Facebook, Twitter, and LinkedIn.
The successful candidate must have strong project management skills, and ability to oversee the logistics and details related to the promotion of events and distributing industry information, with the goal of membership growth.
To be successful in this role, the candidate should be goal-oriented, self-motivated, and ambitious. This is an opportunity for a candidate who loves working with people, enjoys growing professionally, and wants to build a career rather than have “just a job.” In this role, the successful candidate will support an often fast-moving, high-energy workplace. This position will be the first point of contact for event attendees and will serve as a trusted resource and hub of information for internal staff and management.
A proactive, "can do" attitude; keen sense of organization; and warm and engaging communication skills will be key to this position’s success.
Manage email marketing infrastructure (MailChimp), including process development, and best practices.
Manage and analyze CRM solutions (Novi AMS and MailChimp) supporting email initiatives; segmenting and targeting audience to deliver relevant messages.
Manage and review tracking, analytics, deliverability scores, metrics, and reporting to measure email program performance and adjust campaigns to optimize results.
Manage and update AAGLA’s website and social media, including posting blogs and updating pages.
Produce marketing copy for website (WordPress), create graphics, and other marketing collateral, and preparing artwork for digital or print distribution.
Gather content and sending out AAGLA’s regular eNewsletters and member communication with MailChimp or similar software applications.
Prepare reports and track ROI for marketing campaigns, gather marketing analytics and share insights with leadership for effective business planning.
Knowledge, Skills, and Abilities:
MailChimp experience preferred.
WordPress experience helpful.
Competence in or willingness to learn Canva, Adobe InDesign, Illustrator and/or Photoshop.
Excellent grammar, oral, and written communication skills.
Proficiency in MS Office, especially Microsoft Word and PowerPoint.
Knowledge of SEO, Google Analytics, CRM, PPC, Retargeting a plus
Ability to meet tight deadlines with strong time management skills.
Ability to work well with a team and work independently.
Strong written, communication, organizational and problem-solving skills.
Have a positive, cheerful and team-oriented attitude.
Knowledge of customer relationship management platforms (Salesforce, Novi, etc.).
Ability to work independently, solve problems and be resourceful under pressure.
EXPERIENCE AND EDUCATION:
Undergraduate university degree in communication or marketing related field, and minimum of 2-5 years of related experience, including supervisory experience or equivalent combination of education and experience.
EQUAL OPPORTUNITY EMPLOYER:
AAGLA provides equal employment opportunities for all applicants and employees. AAGLA does not unlawfully discriminate on the basis of race, color, religion, gender, family care status, marital status, veteran status, national origin, ancestry, citizenship, age, physical disability, mental disability, medical condition (including pregnancy, childbirth, or related medical conditions), sexual orientation or any other characteristic protected by state or federal law. AAGLA makes reasonable accommodations for applicants and employees with disabilities and prohibits the unlawful harassment of any individual as defined by state or federal law.
AAGLA is not currently sponsoring work visas or transfers. Green Card or citizenship required. Visit our website at www.aagla.org.
About Apartment Association of Greater Los Angeles (AAGLA)
The Apartment Association of Greater Los Angeles (AAGLA) is a membership-based trade association that educates and updates rental housing providers about new rules and regulations and provides professional advice and conducts advocacy on behalf of the multifamily rental housing providers. Our members are comprised of owners, property managers and suppliers of good and services of all sizes. We have served as the voice of the multifamily rental housing industry in Southern California for more than 105 years!